You may have heard a number of marketing experts talking about the idea of title tags in SEO. Title tags can play a large impact on the traffic that you receive and there are some top strategies that you can use to improve your success with title tags. Here are seven hacks you can use for improving traffic and rankings with your title tags:
Adding numbers in your title tags such as a countdown list or even a percentage value can produce more exact results. When someone is staring down results in Google and they see something that has a number in the title, they’ll be much more likely to click on that result.
Adding dates or specific months or years to your posts can help users that are searching for that specific data. Adding dates in your keyword research can make sure you can appeal to a niche market.
There are many that choose to use long-winded title tags in order to maximize keyword entries. Choose a well-optimized title tag with 50 to 60 characters and try to keep the subject concise.
Add a call to action:
Including a call to action or a reason that implores the user to click on your result can often lead to improvements with your conversion rates.
Using synonyms on top results:
Checking into your keyword research on top search engine results and then using synonyms and variants of the same title will often help you see some fantastic results. A few adjustments could lead you to a high ranking title.
Ask a question:
Asking a question in your results can trigger a top search engine result if somebody uses voice search or types the question into a search engine search.
Try top referring keywords:
Optimizing your page for traffic with top referring keywords is crucial. This can require some keyword research but it’s an excellent way to optimize your content as you write it.
Consider these top methods for improving your SEO and maximizing results with title tags.
This post was written by Kristian D’An. Kristian is the owner and SEO Specialist at Lux Digital Marketing, a search engine optimization company. Kristian has been optimizing websites successfully for over 7 years. He has helped his clients achieve the #1 position on Google in several different industries.